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Law Of Life

Think back over your life. Think about the people that had a positive influence on you. If your past was like mine, many of them didn’t realize the impact they made. The influence was usually due to them caring about you and doing some little thing. What little things have been done for you that…

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The foundation and design strategy

Design is a powerful tool to drive business. Design is something far greater than how something looks, the execution of a website design, the colors of your next app, or the look and feel of your last marketing campaign. Design is holistic and encompasses your business at a strategic level. Design is evident in how…

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Fostering creativity through leadership

We live in a world where every brand and company is seeking to find new and innovative ways to define your product, service or company. This has become a “fast follow” culture where leaders and executives are exploring new ideas or following the success of others, shifting strategy and trying to keep up with the…

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Design psychology: Gestalt principles

For design to have meaning, purpose or impact, it must extend itself beyond a visual aesthetic and connect with people at a deeper level. Understanding how the mind perceives visual elements in our world will allow design (of any medium) to connect with an audience at a deeper level. Knowing that there is a psychological…

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Death to ego

The ego of the self drives us. As a designer, I believe we tend to create from a place where our ego can thrive and become validated. With the ever growing places to post online, gain attention, gather feedback and validation, visual design has been an ego-serving industry. But, I believe the only way to…

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Swim deep

When you swim, swim deep. Within. And come up for air. It breathes new life. You must be willing to go deep within yourself. Your thoughts. Your inner workings. Only to resurface and take in that new fresh air. It’s always been the same air every living thing has come to rely on, yet, that…

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Re: Metamodernism

*excerpt from an email I’ve been drawn to the idea of metamodernism because of my past. I grew up playing music then went to school and discovered art/design. During that time I explored Biblical Theology and it raised a lot of questions around my own faith. The post-modern idea of Christianity still left a lot…

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Obsolete

We create digital work in a medium that is fast paced, and ever passing. Our work becomes as quickly forgotten as scrolling through your social feed on your mobile device. We spend hours creating work that disapates into the byte / pixel ether. Never to be remembered. Only to live in small corners on the…

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